The next implicated product may possibly be smart TV amidst the incessant global chip shortage, and Samsung commented that the company might experience issues in the production of TVs should there be no improvement in the existing shortage.
Han Jong-hee, President of Samsung Visual Display Businesses, expressed bluntly that Samsung is likely to encounter problems in TV production if the severe chip shortage within the industry is not resolved soon, though he also commented that the company is doing everything it can to avoid the consequences. As reported, Han had visited Taiwan recently, where he met with MediaTek and Novatek, and ensured for a smooth provision of IC and panel.
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Han commented that despite the existing shortages, Samsung has fully initiated the production of its 146” Micro LED TV, and will be expanding the production lines once the 110” version is released. The smart TVs will be offered in both 70” and 80”.
Samsung occupied nearly 20% of market shares in smart TV last year, followed by LG at 12.2%. The two combined to nearly 31%.