2014-05-08

Cree Light Bulb Ads Entrancingly Awesome

Commercials are one of the best tools companies use to get their product noticed and their name out there. A good commercial can make a product and brand memorable. Cree is doing just that. The North Carolina based company is already ahead of competitors with their low priced consumer friendly LED bulbs, but have now gone one step further with their humorous advertising campaign. 
Continue reading

microLEDs: from headlamps to the data center When we think about the evolution of AI technology, developments in machine learning and large language models come readily to mind, as do the latest graphics processing units (GPUs), high-bandwidth... READ MORE

The question of what makes a building "smart" has been debated in the industry for years. ams OSRAM provided a clear answer at Light + Building 2026: it is light — not as illumination, but as a sensory nervous system. It percei... READ MORE