2014-06-04

Acuity Brands Connects LiFi Technology with Retail

Acuity Brands, Inc. demonstrates lighting technology that empowers retailers to enhance customers’ experiences through their mobile devices and increase in-store sales. With more than 60 percent of mobile shoppers using smartphones while in-store, and 85 percent of consumers using retailers’ native apps or websites during shopping trips1 – retailers have a significant opportunity to engage consumers on smartphones. 
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This year's report plays a key role in aligning with the upcoming standards of the European Union and is built on a significantly broader data foundation than in previous years. For the first time, the report includes all LEDVANCE entities... READ MORE

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