2017-03-08

Philips Lighting Cracks Code of Shopper Behavior Proving How Colored Lighting Boosts Supermarket Sales

Philips Lighting and Globus, a major grocery retailer in Germany, have measured the positive effects of lighting in a joint research project. In collaboration with German Research Center for Artificial Intellifence DFKI and EIT Digital, a series of experiments were conducted at the Globus supermarket in Saarbrücken to study the impact of different combinations of colored lighting on sales and customer behavior. 
Continue reading

Nichia, the world's largest LED / Laser Diode manufacturer and inventor of the high-brightness blue and white LEDs, has confirmed a reduction in product waste and an increase in sales through a pilot test conducted in a retail garden cente... READ MORE

Today, the deep integration of “AI+LED” has become a key strategic focus for enterprises racing to establish their positions: from image quality enhancement to energy efficiency management, from intelligent interaction to content g... READ MORE