2017-03-08

Philips Lighting Cracks Code of Shopper Behavior Proving How Colored Lighting Boosts Supermarket Sales

Philips Lighting and Globus, a major grocery retailer in Germany, have measured the positive effects of lighting in a joint research project. In collaboration with German Research Center for Artificial Intellifence DFKI and EIT Digital, a series of experiments were conducted at the Globus supermarket in Saarbrücken to study the impact of different combinations of colored lighting on sales and customer behavior. 
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The Fighting Illini turned to Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, to design, manufacture and install the largest main video display in college football, totaling 17,300+ square feet. The project includes 16 LED displays that c... READ MORE

Since January 1, 2026, drivers in Spain have been required to carry certified V16 warning lights on expressways and highways, which are directly connected to the traffic authorities when in use. With the LEDguardian ROAD FLARE Signal V16 IoT, ... READ MORE