2012-03-07

Toshiba Chooses Shelton Group as Agency of Record for LED Market in North America

Shelton Group is chosen by Toshiba International Corporation (TIC) as the agency of record to develop a comprehensive marketing and communications campaign to market its innovative LED lighting products in the United States. Shelton Group will lead strategic brand efforts for Toshiba LED Lighting in North America, including advertising, media outreach, online marketing, package design, trade shows and retail promotions. Toshiba chose Shelton Group based on the agency’s exclusive focus, expertise and success in marketing green products to mainstream consum...
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A jointly developed demonstrator from ams OSRAM and DP Patterning points to where automotive lighting networks are heading: single-layer flexible printed circuit boards (FPCBs) instead of complex multilayer designs — and, in the structur... READ MORE

ams OSRAM, a global leader in lighting and sensing innovation, announced that its next-generation HDR flicker detection sensor has been integrated into the newly released Honor Magic 8 flagship series. Featuring ultra-high sensitivity, precisi... READ MORE